Why LinkedIn is functionally superior than Facebook ?

LinkedIn has 200+ million members and Facebook has 1+ billion members. The figure speaks for itself which one is more popular. But, if you look closely there is a big difference in the functionality between LinkedIn and Facebook.

This post is going to look at both the technical functionality as well as the usefulness of the using each of these social media sites.

LinkedIn Share vs Facebook Share

What I really love about the LinkedIn share feature is you can share on multiple groups along with your own profile and Twitter (if connected ) and to separate individuals all at once. On Facebook however, you cannot share on multiple groups all at once.

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This feature comes in handy when you’re part of multiple groups which saves you a lot of time and also causes less frustration because of all those copy-pasting.

LinkedIn Groups vs Facebook Groups

LinkedIn groups are more specific than Facebook Groups. The most common cause for this is because LinkedIn is comprised of working professionals. It can be a good source of traffic if you know what you’re doing. With traffic, you also get to meet some highly qualified working professionals as well. And, for that LinkedIn groups are the best.

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Facebook has lots of groups as well. The only difference is that on Facebook there are lots of similar groups with the same members all over the place. On LinkedIn, however, this incident is restricted. The problem with Facebook groups is that, the same members are present in every other groups which has no benefit on it’s own.

LinkedIn is Professional and Facebook is Casual

I covered some of the reasons above already. LinkedIn is professional because most of it’s members are working professionals. Once you start connecting, you can get to know real working professionals and how they work. You also get to know what technology is used in the job sector and what are the popular trends by looking at their resume and all the qualifications they have.

Facebook on the other hand is good for chatting and hanging out with friends. Though more people use it, it doesn’t have any productive value that it can give you. Since it has more than a billion members the only thing that you can use it for is MARKETING which can be anything.

However, you can also carry out marketing on LinkedIn as well. If you know what you’re doing, you can probably get much more targeted customer for your product or business. Since, LinkedIn is a professional place, people know what they’re looking for and you know what kind of customers you’re looking for.

LinkedIn Endorsements

Another great feature that I love is Endorsements. Endorsements are nothing but approving the skills and expertise of someone. Endorsements are a great way to display your skills to other people. The more endorsements you get, the better. When you have people endorsing you, other people starts to have more faith in your skills and expertise.

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LinkedIn Helps You Find Jobs

If you didn’t know this, LinkedIn can help you find jobs as well. If you follow the companies that you want to get a job at or would like to apply some day, then LinkedIn is the most appropriate place to do it.

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Following the companies can also get you more information about a specific organization. It can give you the extra knowledge that you need to crack a tough interview round in a job application process.

Conclusion

Some of these features make LinkedIn functionally and productively superior than Facebook. If you think about it, there’s no point in wasting too much time gossiping or chatting with your friends all the time. In today’s extreme competitive nature, you also have to stay ahead and for that you need to increase your productivity.

Over to you. So, what do you think ? Share with your views with us in the comment section.

Author: Lahaul Seth

A programmer and a web developer, he is the founder of Lion Blogger. His main hobbies are web design & development and providing freelance writing services to clients.He works full time as a Senior Systems Engineer at Infosys Ltd.

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  • What I would like to Know is, if a link that I place at linked in, is registered as backlink ?

  • Facebook and Linkdin are totally different from each other ..facebook are more popular but linkdin are too also …facebook is just for fun and entertaiment. but likdin are professional.

  • you bet LinkedIn is a’lot more useful to us bloggers then FB, obviously the only reason FB has a larger audience is because of the fact that their are much less professionals then there are average individuals who don’t know what to do with their time so they decide to waste it on Facebook.

  • You need to be careful when posting to multiple groups using the share function as a relatively new moderation feature called SWAM (Site Wide Auto Moderation) means you can be locked out of all your groups. The management of groups is down to the individual owner/manager so some may not like contributors just posting content hoping to get people to visit their website. My advice is to make sure you know the group rules or if you are a regular contributor to the group, this is unlikely to be a problem.

  • My solution has been to simply use both.
    As a freelancer who works in several mediums, there are simply different audiences for the varying markets. I have many more followers on FB but working diligently on LinkedIn to catch up. Thanks for posting!

  • I used to think Linked In was a great networking service to help you get work. Now its just a business oriented social networking site. No better or worse than Facebook. Although I’m sure its another avenue to try and generate traffic to my own blog? I haven’t spent time there as I am already generating traffic from Facebook and Twitter.

    • Agreed. Linked is good, but I do get most of my traffic from Facebook. I’m still experimenting how I can get more traffic from linkedin.

      • Avi

        Same here bro. Even I’m trying to get more traffic from LinkedIn. By the way, nice article from you.. 🙂

  • True! Linkedin would definitely triumph the group comparison wars. I’ve been part of too many facebook groups that spam their own post. Thanks for the awesome share on Bizsugar!

  • Thanks for the info on LinkedIn. I haven’t tried that spot yet. I’m thinking about giving them a try next. There are some good networkers there according to some of the writers.

  • Well said Lahaul!! I’m also a supporter of LinkedIn and I agree with almost all of your points. LinkedIn is a professional networking site and not full of chatters, rumors and nonsensical talks about celebrities. If someone is interested in to talk about his/her private life, hobbies or interests, LinkedIn may not be a good option. But, if you are a business professional and want to improve your professional life or grow your business, then LinkedIn is just the right way to go.

  • Hi Lahaul , it is great to know about you on BlogEngage. When I visited this blog I really liked the way you have maintained it. The topic selection is also quite good and content has quality.
    Yes, LinkedIn has better function-ability rather usability because Facebook is more like a personal utility and LinkedIn is more like a professional utility.
    We all know how LinkedIn can do to build a professional network.

  • Great comparisons between the two Social Media giants. LinkedIn is definitely better for business as it is far more focussed without the social “buzzing” that isn’t relevant to business. Thanks for sharing on Bizsugar.com

    • Thanks for stopping by, Sian. BizSugar is a great community, in fact it is one of my favorite’s. Keep visiting. 🙂

  • I prefer linked in bit more just due to the fact that it is professional and I don’t have to go through a Cat’s image and some cheap jokes made by 100 people on that Cat image. Which is followed by one another Cat’s image almost similar and same people again commenting with WOW.
    No offense to people who do that but well isn’t that a total waste of time?

    • Totally agreed with your comment. It can get annoying when you see people liking a stupid joke or something similar (on offense) but, as Keral mentioned, that truly is a total waste of time.

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